Delivered a dual product launch combining strategic partner collaboration with premium brand experience, positioning the company as a credible Generative AI leader.
Led the planning and execution of a dual Generative AI product launch hosted at AWS' Holborn headquarters, designed to showcase new capabilities while strengthening strategic partner relationships. The event brought together over 100 confirmed attendees, including enterprise prospects, AWS stakeholders, and technology partners. My focus was to create a seamless, premium experience that balanced logistics, brand presentation, and strategic messaging. By coordinating speakers from internal teams and partners such as NVIDIA and Anthropic, and delivering a cohesive event identity, the launch not only introduced new products but also accelerated conversations around joint go-to-market strategies.
Managing end-to-end event logistics, including venue coordination, catering, and supplier management to deliver a high-quality experience.
Coordinating speaker schedules and content across internal leadership and partner organisations, including NVIDIA and Anthropic.
Designing and producing branded merchandise and take-home materials to reinforce product messaging and create a memorable attendee experience.
Overseeing attendee communications and event flow to support engagement and professional delivery.
Ensuring all event elements aligned with broader product launch objectives and partner positioning.
Successfully delivered a premium, large-scale launch event aligned with AWS partner standards.
Strengthened collaboration with key ecosystem partners through coordinated presentation and messaging.
Created a cohesive branded experience that reinforced product positioning and market credibility.
Hosted a 100+ attendee dual product launch at AWS headquarters, elevating brand presence within the Generative AI ecosystem.
Accelerated partner go-to-market discussions following the launch, supporting future joint initiatives.